The Honolulu Police Department (HPD) today announced the launch of Safer Roads, Together a community-driven traffic safety campaign designed to reduce fatalities and dangerous driving behaviors through partnership and public engagement.
The campaign emphasizes that safety is everyone’s kuleana and that HPD will engage drivers and community members in constructive ways to promote safer road behaviors rather than focusing solely on enforcement.
“Every driver, passenger and pedestrian deserves to get home safely,” said Interim Chief Rade Vanic. “Safer Roads, Together reflects our belief that aloha and partnership must guide the way we engage with our community on traffic safety. We want to remind everyone that simple choices — like buckling up, putting your phone away and slowing down — save lives. And please, drive with aloha.”
The initiative launches with a focus on Traffic Safety Tuesdays, a weekly digital and social media series in which HPD officers will share quick safety reminders and highlight community partnerships. Officers will also have a presence in communities across the island, engaging with the public to promote safe driving behaviors.
Campaign Highlights
– Main Slogan: Safer Roads, Together–Drive with Aloha
– Traffic Safety Tuesday: Weekly video messages from officers and community partners, with officer presence in various communities across Oʻahu.
Aug. 26, 28 officers will be at the following locations in the mornings:
D1
Mckinley High School, Kapiolani Blvd.
District 2
Mililani Uka Elementary School
Kuahelani Ave. and Lanikuhana Ave.
District 3
Waikele Elementary School
94-1035 Kukula Street
District 4
Kahekili Highway/Ahaolelo Road, at the round-about
D5 Kalihi
Dole Middle School
1803 Kam IV Road
Aug. 28
Moanalua Elementary School
1289 Mahiole Street
D6
Jefferson Elementary
324 Kapahulu Ave.
D7
Aina Haina Elementary
801 W. Hind Dr.
District 8
Near Ewa Makai Middle School
91-6291 Kapolei Pkwy.
– Focus Areas: Seat belts, distracted driving, impaired driving and speeding and reckless and poor judgement.
– Community Engagement: HPD will collaborate with schools, community groups, City and County of Honolulu and local organizations to amplify the campaign’s message
“HPD is committed to engaging drivers with compassion and respect. This campaign isn’t about writing tickets; it’s about engaging with the community to save lives,” said Vanic.
Public Call to Action
HPD encourages everyone to join the effort to make Oʻahu’s roads safer:
For Drivers
– Buckle up — every trip, every seat.
– Put phones down and stay alert.
– Slow down in neighborhoods, near schools and in high-traffic areas.
– Drive sober and look out for others on the road.
For Pedestrians
– Use crosswalks and wait for the walk signal.
– Make eye contact with drivers before crossing.
– Avoid distractions such as phones or headphones while crossing.
– Wear bright or reflective clothing at night.
For Motorcyclists
– Always wear a helmet and protective gear.
– Stay visible by wearing bright clothing and using headlights, even during the day.
– Ride defensively and watch for vehicles changing lanes.
– Never ride impaired and always obey speed limits.
Community members are encouraged to follow and share campaign messages using the hashtags:
#SaferRoadsTogether #DriveWithAloha #SafeEveryMile